We always welcome your questions and feedback. For privacy-related issues, please contact us at:

Showboard
2501 Maple St.
Louisville, KY 40211
1-800-365-6661
Email Us

Information We Collect
We may collect information (including name, address, telephone number, email address and, when necessary, credit card information and date of birth) when you:

• Place an order from our catalogs or on our Web site
• Return an item or make an exchange
• Inquire about our services
• Create an account at Showboard.com
• Subscribe to our Email Newsletter
• Enter a contest or sweepstakes
• Are referred to us through a marketing promotion
• Participate in a marketing survey, promotion or event

We maintain the data that you provide us, along with a record of your purchases, in a secure database. To best serve you, we may combine this information with data that is publicly available and data that we receive from other reputable sources whose policies meet the Direct Marketing Association's privacy standards.

We also gather information about how visitors navigate through our Web site by using clickstream data gathered with "cookies".

Using Information We Collect
At Showboard.com, we always want to provide you with the best possible shopping experience and fulfill your orders exactly as you've requested. In order to do this, we collect information that allows us to:

• Process and track your order
• Provide the services you request
• Contact you about the status of an order
• Send you catalogs or promotional offers we believe will be of interest to you
• Send you the Showboard.com Email Newsletter or other email
• Identify your product and service preferences
• Customize our communications to you
• Provide information concerning product recalls or products you have purchased
• Improve our merchandise selection and customer service

Information We Share with Others and Your Privacy Rights
We contract with other companies to provide certain services, including credit card processing, shipping, name and address verification, email distribution, market research and promotions management. We provide these companies with only the information they need to perform their services and work closely with them to ensure that your privacy is respected and protected. These companies are prohibited by contract from using this information for their own marketing purposes or from sharing this information with anyone other than Showboard.com.

From time to time, we make our mailing list (names and addresses only) and general shopping activity available to carefully screened companies whose products we believe will be of interest to you and whose privacy practices meet the Direct Marketing Association's privacy standards. We do not share email addresses for this purpose. If you prefer that we do not share any information with these companies, please contact us.

On rare occasions, we may disclose specific information upon governmental request, in response to a court order, or when required by law to do so. We may also share information with companies assisting in fraud protection or investigation. We do not provide information to these agencies or companies for marketing or commercial purposes.

Cookies
A cookie is a small data file that is stored by your Web browser on your computer. Cookies enable you to place an order on our Web site. They also allow us to enhance and personalize your online shopping experience, so that the information you receive is more relevant to you.

For example, we use cookies to:

• Remember what items are in your Shopping Bag
• Recognize you when you return to our Web site
• Enable you to use Express Checkout, if you have created an account at Showboard.com
• Study how our customers navigate through our Web site and which products they request in site searches

If you set your browser to refuse cookies, please call us at 1-800-365-6661 to place your order.

How We Use Email
When you provide us your email address, we may send you emails necessary to process your order, respond to a request, provide customer service, or promote products or services. For example, after you place an order at Showboard.com, you will receive an email confirmation and, in most cases, an email with package tracking information. Recipients of our Email Gift Cards will receive an email notifying them of the gift and instructing them how to redeem it.

It is our intent to send promotional emails only to those persons who wish to receive them. We provide instructions on how to unsubscribe in each edition of the newsletter and within the "Your Choices" section of the Privacy Policy on the Showboard.com Web site.

Links to Other Sites
Occasionally we provide links on our Web site to other sites we think you will enjoy. These sites operate independently of Showboard.com and have established their own privacy and security policies. For the best online experience, we strongly encourage you to review these policies at any site you visit.

Security
It is our intent to protect against the loss, misuse or alteration of information that we have collected from you. We use a variety of current technologies and processes for protection of our customer data. We limit the information we provide to outside companies with whom we contract to only what they need to carry out their responsibilities.

When you make a purchase or create an account on our Web site, your transactional information is transmitted in a safe, encrypted format. See Security Safeguards for details.

Privacy of Children on Our Web Site
Our Web site is not intended for use by children under the age of 13, and we do not knowingly collect personal information from children under the age of 13.

Policy Changes
From time to time, we may use customer information for unanticipated uses not previously disclosed in our privacy notice. If our information practices change, we will post these changes on our Web site. We encourage you to review our privacy policy periodically.

Questions or Comments?
For questions, comments or assistance, we invite you to contact us.